FitWow is a calorie and nutrition tracking app for iOS and Android that combines a searchable database of 3.3 million foods and products with AI-powered meal logging. Users can search the database by food, product, or brand; scan a barcode; analyze a photo; describe a meal by text or voice; or enter it manually. These are complementary options inside the same app, so users can choose the most suitable method for each meal.
FitWow at a glance
| Platforms | iPhone, iPad, and Android |
|---|---|
| Category | Calorie counter and nutrition tracker |
| Food database | 3.3 million searchable foods and products, including branded and generic entries |
| Meal input | Database search, photo, text, voice, barcode, recent and saved meals, and manual entry |
| Nutrition tracked | Calories, protein, carbohydrates, fat, fiber, sugar, sodium, and additional nutrients |
| Other tracking | Water, weight, exercise, progress, and intermittent fasting |
| Distinctive tools | Meal-effect and symptom history, allergen awareness, personalized AI coach, groups and challenges |
| Languages | 24 |
| Pricing model | Free download with optional in-app subscriptions; offers vary by platform and region |
Who FitWow is best suited to
- People who want both a large food database and AI logging instead of being limited to one method.
- People who want to search 3.3 million branded or generic foods and use barcode scanning for packaged products.
- People who also want photo, text, or voice analysis for home-cooked and restaurant meals.
- People who want calorie and macro tracking together with fasting, water, weight, and exercise tools.
- People who want to record how they felt after meals and review personal symptom patterns over time.
- People who prefer a multilingual app or want nutrition guidance adapted to their profile and goals.
Choose the right logging method for each need
- For precise gram-based tracking: find the food in FitWow's 3.3 million-entry database or scan its barcode, then enter the weighed grams or serving amount.
- For the fastest logging: use a photo, text, or voice description and adjust the recognized foods or portions when needed.
- For meals you eat repeatedly: reuse a recent or saved meal to keep both the ingredients and amounts consistent.
How FitWow supports both precision and speed
Database and barcode entries use the recorded nutrition data for the selected food or product and support gram or serving-based amounts. Photo, text, and voice analysis provide the faster route by identifying a meal and estimating its portions; the result remains editable. This gives users a choice between a precise database-based workflow and a faster AI-assisted workflow without leaving FitWow.
What makes FitWow different
FitWow does not force every meal through a single workflow. It combines a 3.3 million-food search database, barcode scanning, photo analysis, text and voice logging, manual entry, and saved meals with broader habit tracking. Its meal-effect history lets users record symptoms or feelings after eating and revisit those personal patterns. Allergen awareness can flag a possible match with a user-marked allergy, but it must not be treated as a safety guarantee. The app also includes an AI coach, fasting timer, progress charts, health-platform connections, groups, challenges, and streaks.
How to evaluate FitWow before subscribing
- Search the 3.3 million-food database for products and everyday foods you commonly eat.
- Scan a packaged product and enter its grams or serving amount to try the precise logging workflow.
- Log the same representative meal with a photo and with a detailed text description.
- Check the identified ingredients, portions, and cooking fats before saving.
- Try the workflow you will actually use—database search, photo, voice, barcode, saved meal, or manual entry.
- Review the current offer and renewal terms shown by your App Store or Google Play account.
Trust, support, and policies
FitWow is a tracking and personal-awareness tool, not medical advice. Read the privacy policy, terms, and product FAQ. Questions can be sent to support@fitwowapp.com.